Deloitte: Entered a multi-year partnership with the WNBA in January to become the official professional services provider of the league and an inaugural member of its Changemakers programme. Nike: The US sportswear brand has been the league's uniform partner since and became one of the league's Changemakers in Jersey patch sponsor: Inspire Brands multi-year deal, signed , value not reported. Never forget that players on the Atlanta Dream proudly supported Raphael Warnock who is running against one of the owners of their team, Kelly Loeffler.
Venue naming rights sponsor: Wintrust Financial year deal, signed , value not reported. Jersey patch sponsor: Magellan multi-year deal, signed , value not reported.
Main jersey sponsor: University of Chicago Medicine multi-year deal, signed , value not reported. Main jersey sponsor: Yale New Haven Health three-year extension signed , value not reported.
Capacity of 17, Venue naming rights sponsor: Expired in July , but name retained until new deal is found. Andrew D. April 11, at am. Neeko April 11, at am. How many t-shirt sales away are we from removing all the annoying ads on this site? Oh, quite a few. HappyHal April 11, at am. How about you add an ad to your t-shirts. Block "O Canada" April 11, at pm. PK April 11, at pm. The green side panels of this website would look much better without ads…. Paul Lukas April 11, at pm. Will S April 11, at am.
Dave April 11, at am. Tim April 11, at pm. Winter April 11, at pm. Bottom line a majority of these ads especially on uniforms looks like crap. AJ Kane April 11, at am. David April 11, at pm. Jim April 11, at am. Too Tall Paul April 11, at am.
William April 11, at am. Jamie Rathjen April 11, at pm. Welcome to the new reality. Wade Heidt April 11, at am. JessMan April 11, at am.
The uni matchup ranking is kind of moot because none of these games will be color-on-color. Pittsburgh Contrarian April 11, at pm. Max April 11, at am. Karim April 11, at am. Karim Mourad April 11, at pm. Greg Brown April 11, at pm. Andrew K. LI Matt April 11, at am. Plain white, navy with white sleeves, stuff like that.
RS Rogers April 11, at am. The tragedy is that the teams go along with it. Samuel Heddle April 11, at am. For my money, the US should wear white with red hoops, though the sash look is also a good one. Rich April 11, at am. Matt Lesser April 11, at am. Nestor Chylak April 11, at am. David April 12, at am. Nestor Chylak April 12, at am. Thanks so much for your answer! KB April 11, at am.
Stevie McQuistan April 11, at pm. True, but we could hardly ever wear them as intended since there were so mant kit clashes. David April 11, at am.
Dan Pfeifer April 11, at pm. Two thoughts today: 1. The MGM thing makes me think about my day job in non-profit work. It just explains it. I need an editor for my message board posts. Derek Linn April 11, at pm. ThresherK April 11, at pm. Drew April 11, at pm. Joe P April 12, at pm. Ryan April 11, at pm.
Rich April 11, at pm. Too Tall Paul April 11, at pm. Scott April 11, at pm. DenverGregg April 11, at pm. Norwich Terriers — preferably with a comical mascot rather than a ferocious one. Bryan Farris April 11, at pm. Obbs April 11, at pm. Kevin Atkins April 11, at pm. ChrisH April 11, at pm. Original Jim April 11, at pm.
Mike Engle on iPhone April 11, at am My guess and hope is that numbers move to the shorts, and specifically on one of the front thighs. Lee April 11, at pm I was always a horrible defender I hated playing defense , but when I did, I never used the number to identify who I was guarding. Eric Bangeman April 11, at am I used to referee basketball and just retired from refereeing rugby.
Robby April 11, at am There are a couple reasons. Neeko April 11, at am How many t-shirt sales away are we from removing all the annoying ads on this site? Paul Lukas April 11, at am Oh, quite a few. HappyHal April 11, at am How about you add an ad to your t-shirts. Paul Lukas April 11, at pm Businesses are in business to make money. Winter April 11, at pm Aesthetically displeasing, then. Tim April 11, at pm I did read your post and used pieces of it in my reply.
Paul Lukas April 11, at am Really? Tim April 11, at pm Looks like WNBA is going the way of our friends from Soccer and Rugby…a logo and ads on the front of the jersey with the number on the back. Since then, the rest of the league has jumped aboard, and the franchises have continued to involve their partners by displaying more logos on their jerseys and throughout arenas. In a league where TV deals, ticket sales, and merchandising may not bring in the same revenue that other professional leagues enjoy, sponsors open new revenue streams for the WNBA.
According to Lyn Agnello , vice president of corporate partnerships for the Connecticut Sun, the team depends on sponsorships for about 40 percent of its revenue. The key to success in the sponsorship realm is to have something that sets the team apart, according to Young and Agnello. A lot of companies need to get their foot in the door, and then they stick with us. Carlissa Henry , senior vice president of marketing partnerships for the Mercury, emphasized the importance of teaching potential sponsors about what the WNBA can offer them.
When searching for sponsors, the teams take into consideration how a company may fit with their core values. Get the Front Office Sports Newsletter! Once the teams lock down sponsors, they turn their focus toward planning various programs and events.
Together, the Sparks and EquiTrust offer a financial literacy program called Driven2Hoop, which educates underprivileged youth in Los Angeles on weekly budgeting, debt management, credit responsibility and other financial tools.
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